Global Head of Marketing

Posted: 2025-02-05

- Partner with senior leadership team to define Coins' marketing strategy and build a better image around the world

- Lead international/local GTM and event activation efforts and build a team to execute on the marketing strategy to launch and drive Coins adoption at scale in our target markets

- Lead all global PR, event operations including agency management, channel management, KOLs, budgeting, and industry partnership prioritization.

- Manage the global community to drive the user growth to work with the local teams.

- Lead the global digital marketing teams to manage a better P&L on SEO, paid adds and etc.

- Clearly define and drive alignment around targets and ensure the team’s individual outputs and deliverables can meet company goals.

- 8+ years of experience in marketing within an agency, tech company, or financial services organization.

- Must to have crypto industry background.

- Experienced in Philippines market, and others such as EU, AU, Asia.

- 2+ years in managing global crypto marketing team.

- Tough, practical and flexible leader who can thrive in a very high-pressure environment.