Campaign Analyst

Posted: 2019-01-09

About Appier

Appier is an AI-native Agentic AI as a Service (AaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information.

The primary role of the Campaign Analyst is to be the Strategic Pilot of AI – turning AI into ROI.

- Manage and execute ad campaigns with Appier proprietary AI platform and products.

- Plan and manage multinational advertising campaigns, formulate localized advertising strategies.

- Analyze data and campaign performance, configure automated optimization processes, conduct experiments, ensuring client’s KPIs are met with precision and speed.

- Co-work with sales managers, account managers, product managers, data analysts and on various optimization-related projects.

- Adjust and improve the effectiveness of AI models. Improve overall performance of the system.

- Provide historical data and estimation of performance for the business development team. Assist the development of new customers.

- AI & Tech Enthusiast: Tech early adopters. Loves exploring new AI tools to work faster and smarter. Always looking for ways to improve efficiency.

- Detail-Oriented: Ensures zero-error campaign execution while applying numerical sensitivity to spot anomalies, data discrepancies, and granular insights that others might miss.

- Hands-On & Proactive: Possesses a strong "can-do" spirit. Approaches challenges with a positive, hands-on mindset, actively seeking solutions rather than waiting for instructions.

- Cool Under Pressure: Stays calm in a fast-paced environment; can focus and deliver results even when things get busy.