Growth Marketing Lead

Remote: yes Posted: 2026-04-27

ABOUT FOUND

Small business owners are the backbone of the American economy. But running a small business comes with a challenges: taxes, accounting, bookkeeping, and banking are just a few. That's where we come in.

Found is building tools that give small business owners the security and peace of mind that has historically only been available at large corporations. We automate taxes and expense tracking because small business owners should spend more time doing what they love, and less time buried in their finances.

We're looking for kind, resourceful, and passionate people to join us in building the financial foundation small businesses deserve.

- As our Growth Marketing Lead for Paid Channels, you will own the strategy and day-to-day execution of Found's paid acquisition engine. This isn't a "set it and schedule it" role. You'll be the person who sees the data, forms a hypothesis, tests it, and knows what to do next. Your mission is to ensure every dollar we spend brings in the right customer: the self-employed owner who will activate, engage, and grow with Found.

- You'll manage across all paid media: Search, Social, CTV, and emerging channels and work closely with creative, product marketing, and data to build a paid program that's both efficient and brand-aligned.

Paid Channel Ownership (60%)

- Own strategy, execution, and optimization across all paid channels: Google/Bing Search, Meta, Reddit, TikTok, CTV/Streaming, Display.

- Manage budget allocation across channels to hit CPA, CAC, and activation targets.

- Build, launch, and iterate on campaigns with a bias toward testing creative, audience, bidding strategy, landing page, and offer.

- Partner with the creative team to brief, evaluate, and iterate on ad assets; use performance data to guide creative decisions (not just aesthetic ones).

- Lead audience strategy, including prospecting, lookalike, retargeting, and suppression logic across platforms.

Measurement & Optimization (20%)

- Own paid channel reporting: weekly performance reviews, monthly channel recaps, and ongoing anomaly detection.