Sales Coach
at Movate
UltraLag, Lagunilla, Heredia, onsite, mid, 2+ years
posted 10 Jun 2026
- Google Sheets
- Excel
- Outreach
- Dialpad
- Salesforce
- CRM
About the role
* The Sales Coach is responsible for driving sales performance improvement across multiple DoorDash programs through live coaching, floor support, QA reinforcement, role-play facilitation, and operational accountability. * This role partners closely with Operations Managers, Team Leads, QA, and Training teams to improve conversion behaviors, strengthen execution consistency, and reinforce consultative selling techniques in high-volume outbound sales environments. * The Sales Coach must be highly operational, data-driven, and capable of identifying behavioral gaps impacting business performance across programs such as: * Ads & Promotions * Outbound Sales * Implementation Associates * Account Management (AM) * Retention & Activation workstreams
The ideal candidate is energetic, highly organized, coaching-oriented, and comfortable operating in fast-paced KPI-driven environments with aggressive performance targets.
Roles and Responsibilities
Sales Coaching & Floor Support
* Conduct daily side-by-side coaching sessions and live call inspections. * Deliver real-time coaching focused on: first 30 seconds, discovery quality, objection handling, same-call close, call control, and merchant engagement. * Reinforce consultative selling and value-based pitching techniques. * Facilitate floor walks and provide immediate behavioral feedback to agents.
Training & Development
* Conduct: role plays, calibration sessions, huddles, workshops, and refresher trainings. * Build scenario-based coaching aligned to: Ads, Promotions, Supply Chain, Retention, Activations, and Account Management. * Support onboarding and nesting for new hires. * Track coaching effectiveness based on performance movement, not attendance.
QA & Performance Alignment
* Partner with QA teams to identify recurring behavioral gaps. * Reinforce QA expectations tied directly to conversion outcomes. * Support calibration sessions between QA, Operations, and Training. * Ensure coaching plans align with business metrics and client expectations.
Operational Excellence
* Analyze: conversion trends, DM connect rates, activation progression, pipeline aging, QA trends, and productivity metrics. * Identify performance blockers and escalate operational risks. Participate in daily standups, WBR preparation, and recovery planning. * Support leadership with performance recovery initiatives.
Performance Accountability
* Maintain coaching trackers and action plans. * Monitor progress of low performers and PIP employees. * Reinforce execution discipline and operational consistency across the floor. * Replicate top performer behaviours and best practices.
High-Volume Outbound Sales
* Execute heavy outbound phone outreach daily to drive store closed-won performance * Manage a large call volume while maintaining high-quality, consultative conversations * Own weekly quotas across multiple growth products * Prospect and find decision makers when contact information is unavailable * Effectively build and manage a pipeline of opportunity including a strong follow up cadence
Product Adoption & Revenue Growth
* Drive adoption across Ads, Promos & Loyalty, Menu Photos * Identify opportunities for bundled and multi-product solutions * Overcome objections and navigate conversations with time-constrained decision-makers * Close opportunities efficiently in a high-velocity sales cycle * Operational Excellence * Accurately track outreach, pipeline, and closed-won activity in Salesforce (or similar CRM) * Meet or exceed weekly activity and performance expectations such as Dials and Talk Time as well as Closed Won Opportunities * Leverage tools such as Google Sheets/Excel and outbound dialers (e.g., Dialpad, Outreach) to maximize productivity
What they are looking for
* 2+ years of experience in: outbound sales, sales coaching, QA, or BPO sales leadership. * Strong knowledge of: consultative selling, objection handling, pipeline management, and same-call close strategies. * Experience in KPI-driven environments. * Strong communication and presentation skills. * Ability to coach in real time on the production floor. * Intermediate to advanced English proficiency (B2+/C1 preferred). * Strong analytical and operational mindset.
Experience supporting Delivery programs or food delivery/eCommerce operations.
* Salesforce, CRM tools, QA platforms, and operational dashboards. * Experience managing sales recovery plans and performance improvement initiatives. Core Competencies * Coaching & Development * Sales Execution * Operational Discipline * Leadership Presence * Accountability Management * Consultative Selling * Performance Analysis * Communication Skills * Problem Solving
What Success Looks Like
* Strong floor presence * High coaching visibility * Faster rep ramp-up * Improved operational consistency * Better execution discipline * Stronger conversion quality * Positive impact on business KPIs and client satisfaction
Read from movate.com, last seen 3d ago.