Global GTM Lead, Microsoft Alliance

Req ID: R104936

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Global GTM Lead, Microsoft Alliance

* Remote

* Remote, Florida, United States * Washington, United States

* Citrix

The Global GTM Lead is responsible for leading and executing the strategic partnership between Citrix and Microsoft. This role drives joint go-to-market (GTM) strategy, customer expansion, marketplace adoption, product initiatives, executive engagement, marketing and field alignment across both organizations. Serving as the primary liaison between Citrix and Microsoft, this individual is accountable for influencing revenue growth, accelerating cloud adoption, enabling Microsoft and Citrix sellers, and ensuring successful execution of joint business plans. The role requires deep expertise in alliance management, co-sell metrics and motions, cloud transformation, enterprise sales, customer success, partner operations and Microsoft ecosystem programs. This is a U.S.-based, global team role reporting to the Vice President of the Microsoft Alliance.

- Serve as the expert in the end-to-end GTM strategy, execution and operation of the alliance, prioritizing and accelerating high-value enterprise opportunities and drive revenue growth via Microsoft field engagement and joint Microsoft-Citrix sales motions.

- Lead the operational cadence of the Microsoft alliance, including annual business planning, executive business reviews (EBRs), quarterly business reviews (QBRs), monthly business reviews (MBRs). Develop and manage annual business plans, growth initiatives, and alliance objectives in partnership with Citrix and Microsoft leaders.

-Drive alignment between Citrix executives, product teams, the Citrix-Microsoft partner team, sales leadership, marketing, and Microsoft stakeholders for YoY revenue growth.

-Own executive dashboards, scorecards, pipeline reviews, forecasting processes, and performance reporting for Citrix and Microsoft leadership teams. Manage executive engagement plans, stakeholder mapping, governance frameworks, and action tracking to ensure alignment between Citrix and Microsoft leadership teams.

- Develop, track, and report alliance KPIs, including revenue influence, Azure consumption, Marketplace performance, co-sell activity, customer adoption, migration outcomes, and executive engagement metrics. Drive operational excellence through process improvement, reporting automation, business insights, and measurement of alliance performance against strategic objectives.