Associate Manager, Community Marketing

Posted: 2026-09-23

- Contribute to the annual and per-beat community strategy for WWE 2K, helping define objectives, audience priorities, KPIs, and measures of success in partnership with Marketing, Social, and Communications.

- Manage day-to-day operations of official WWE 2K community platforms, including Discord, Reddit, and Steam Community, helping set the tone, structure, and programming that make them worth belonging to.

- Build and maintain the community calendar against the franchise beat plan, for the title marketing campaign, seasonal content updates, WWE tentpole moments and more.

- Execute programs that grow retention and advocacy across the player lifecycle: onboarding new players, re-engaging lapsed ones, and deepening investment for the most loyal.

- Cultivate and recognize community advocates - creators, moderators, and superfans - through programs that reward contribution and give members a platform.

- Serve as the voice of the player internally, running a disciplined feedback loop process to capture, prioritize, and escalate community sentiment, feature requests, and rising issues to internal stakeholders.

- Support Marketing, Product Management, Customer Success, Quality Assurance, and Studio teams as needed by surfacing community concerns or escalations and directing players to the appropriate resolution channels.

- Own day-to-day community sentiment reporting: track engagement, sentiment, and audience trends across owned and fan-run spaces, and deliver clear, actionable recaps that inform roadmap and marketing decisions.

- Represent 2K and our development partners with good judgment in public community spaces, partnering with senior team members during high-visibility or sensitive moments.

- Help maintain community moderation standards and guidelines, and support the management of moderator programs and external vendor partners, holding them to a consistent quality bar.

Who We Believe Will Be A Great Fit

- 2–4 years of experience in community management, community strategy, or player/creator relations

- Experience helping build and execute community programs from strategy through measurement

- Strong understanding of WWE 2K or comparable live/sports game franchises, and genuine fluency in the culture and expectations of their players.

- Deep, practical knowledge of community platforms and tooling: Discord (including bots and integrations), Reddit, Steam, YouTube, Twitch