Director, Client Strategy (Media Strategy)
at Wpromote
Remote, United States, remote, director, full time, USD 1,20,000–1,40,000 / year, 7+ years
posted 29 Jun 2026
- Social
- Incrementality testing
- CTV
- Paid Search
- Video
- Programmatic
- MTA
- MMM
- Retail Media
- YouTube
About the role
Remote: yes Posted: 2026-06-29
You Will Be - Serving as the strategic lead and primary business owner across a portfolio of accounts
- Designing and guiding multi-channel strategies across Paid Search, Social, Programmatic, Video, CTV, YouTube, Retail Media, and emerging platforms
- Translating client KPIs, unit economics, and growth goals into structured media investment frameworks and budget allocations
- Leading executive-level client engagements including QBRs, annual planning sessions, and high-stakes strategic presentations
- Identifying same-store growth and expansion opportunities while partnering with Business Development on new opportunities
- Owning account health metrics including retention, revenue growth, profitability, and delivery quality
- Ensuring all deliverables meet strategic standards, align with SOWs, and drive measurable impact
- Partnering closely with Analytics teams to operationalize MTA, MMM, incrementality testing, and advanced measurement frameworks
- Driving structured test-and-learn roadmaps that unlock performance gains and future-ready innovation
- Acting as the connective tissue between media, analytics, creative, and client leadership to ensure seamless, integrated execution
- Leading and mentoring channel team members, fostering accountability, growth, and high performance
- Elevating internal processes, planning rigor, and strategic storytelling standards across the organization
- Staying ahead of industry trends, emerging platforms, and technology shifts to proactively guide client evolution
You Must Have - 7+ years of experience in media, marketing strategy, or integrated client leadership
- Proven experience leading complex, multi-channel accounts with full-funnel strategy ownership
- Strong financial acumen, including budget forecasting, revenue management, and profitability oversight
- Demonstrated ability to lead executive-level client conversations and influence senior stakeholders
- Deep understanding of measurement frameworks including attribution models, incrementality testing, and media mix modeling
- Experience translating business objectives into integrated media, creative, and data strategies
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