Product-Led Growth Marketer
at Socure
Hub - San Francisco; Hub - New York, remote, senior, full time, 6–8 years
posted 02 Nov 2026
- Amplitude
- Product-Led Growth
- MCP servers
- Claude Code
- GA4
- Cursor
- Developer Marketing
- OpenAPI
- Mixpanel
- SQL
About the role
Remote: yes Posted: 2026-11-02
WHY SOCURE?
Socure is building the identity trust infrastructure for the digital economy — verifying 100% of good identities in real time and stopping fraud before it starts. The mission is big, the problems are complex, and the impact is felt by businesses, governments, and millions of people every day.
We hire people who want that level of responsibility. People who move fast, think critically, act like owners, and care deeply about solving customer problems with precision. If you want predictability or narrow scope, this won’t be your place. If you want to help build the future of identity with a team that holds a high bar for itself — keep reading.
More of Socure's next customers will start without a sales call. Some start with an engineer in our docs. A growing share start with an AI agent evaluating identity APIs on someone's behalf. We're hiring a Product-Led Growth (PLG) Marketer to own that self-serve path for both audiences.
You'll own how Socure gets discovered, evaluated, and adopted with no human in the loop: from the first docs visit or agent query, to a sandbox key, to a first successful API call, to production and expansion. Developer marketing stays at the core of the job. The scope now adds two things: making Socure the identity infrastructure AI agents can find, understand, and integrate on their own, and modernizing how self-serve marketing works end to end.
This is a senior, hands-on role in Revenue Marketing. You'll work daily with Growth Engineering, Product, Engineering, DevRel, and Sales, and you'll be measured on activation, conversion, and revenue, not content output.
What you would do
OWN THE SELF-SERVE GROWTH ENGINE
- Own the PLG strategy and funnel for Socure's API and platform products: discovery, signup, sandbox, first API call, production, and expansion.
- Find the friction at every step and remove it. Run experiments on signup, onboarding, pricing and packaging pages, and in-product prompts with Growth Engineering and Product.
- Build lifecycle and in-product programs that move sandbox users to production and production accounts to expansion.
- Define product-qualified leads with Sales and RevOps, and route the right accounts to a human at the right moment.
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