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Global User Growth Lead

at Coins

Shanghai, onsite, senior, full time, 5+ years

posted 06 Sept 2024

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  • English
  • Affiliate Marketing
  • Market Analysis

About the role

Posted: 2024-09-06

What you would do

- Defining and evolving a standardized global marketing/growth experiment affiliate framework across relevant marketing channels growth, responsible and service for the general market strategy and growth goal.

- Mapping out global affiliate marketing/growth strategy initiatives and experiments for the relevant motion, pulling out key insights of crypto industry analysis.

- Involving and working closely with CEO, the marketing team and other relevant teams such as product/Operation etc.

- Lead the new products growth and drive a high volume revenue growth, sign up affiliate marketers in top regions we identified.

- Responsible for global expanding growth channels, including evaluating and expanding new online and offline channels in regions such as EU regions, some key asian countries.

- Manage and supervise the company’s global affiliate expense budget, ensuring the ROI of Global marketing.

What they are looking for

- Over 5 years of experience in finance/crypto industry with hands-on experience and resources of key clients, affiliate in top regions KR, VN, JP, TR and others.

- Bachelor degree or above in marketing major or relevant equivalent majors.

- Demonstrate deep understanding of crypto industry and being sensitive about market with strong market analysis skill.

- Proficient in creating promotional plans and using various promotion methods.

- Fluent in English is a must.

- Proven track record of leading and managing successful teams.

Read from jobs.lever.co, last seen 2d ago.