Skip to content
Talento
Sign inGet started

Talento

Upload your CV, set your preferences, and find jobs that fit.

PrivacyTermsCookiesAccessibility

← All roles

GEO Outreach & Content Specialist

at Lotusflare

Pune, India, onsite, 2–3 years

seen 45d ago

Apply for this roleSign in to track your application
  • Google Sheets
  • HubSpot
  • Semrush
  • Peec.ai
  • GEO
  • Excel
  • GA4
  • SEO
  • Ahrefs
  • Google Search Console
  • Salesforce
  • Digital PR
  • CRM

What you would do

* GEO Outreach & Content Specialist will be responsible for improving Nomad eSIM’s visibility across AI-generated search results and recommendations by building relationships with publishers, travel websites, bloggers and editorial partners. The role combines publisher outreach, digital PR, content development, SEO/GEO and partner management.

The candidate will manage opportunities end-to-end from publisher research and outreach to negotiation, content coordination, publication, tracking and ongoing updates.

* Publisher Research & Outreach

* Research and identify relevant travel publishers, websites, blogs and editorial opportunities.

* Identify opportunities for new Nomad mentions, reviews and comparison articles.

* Conduct personalised outreach to publishers, editors and content partners.

* Follow up and manage publisher relationships.

* Negotiate placement scope, fees, deliverables and timelines.

* Content Development & Review

* Prepare publisher briefs, talking points and suggested copy.

* Review articles for factual accuracy, outdated information and product positioning.

* Write/edit product descriptions, comparisons and article revisions.

* Ensure partner content follows agreed messaging and product facts.

* Coordinate revisions with publishers.

* Placement & Partner Management

* Own publisher opportunities from initial outreach through publication.

* Coordinate internal approvals, contracts, insertion orders and payments.

* Track deliverables, deadlines and publication status.

* Verify published articles and maintain live URLs/documentation.

* Monitor existing coverage and coordinate content updates/corrections.

* Coordinate with Affiliate, Enterprise and other internal teams where relevant.

* Tracking & Reporting

* Maintain publisher pipeline and outreach status.

* Track commercial terms, budgets, content requirements and next steps.

Read from careers.lotusflare.com, last seen 4d ago.

* Report weekly on placements, live coverage, costs and timelines.

* Monitor Nomad mentions, citations and positioning across AI search prompts.

Job Requirements:

* 2–3+ years of experience in:

* SEO/GEO outreach

* Digital PR

* Content partnerships

* Publisher relations

* Editorial/content outreach

* Similar roles

* Proven experience in securing third-party content coverage or placements.

* Experience managing opportunities beyond initial outreach until publication.

* Strong written and verbal communication.

* Ability to write personalised pitches and clear publisher briefs.

* Strong content editing and fact-checking ability.

* Good editorial judgement.

* Strong partner communication and negotiation skills.

* Ability to manage multiple publishers, deadlines and internal stakeholders.

* Comfortable working with global teams/time zones.

What they are looking for

* GEO / AI search visibility experience.

* Experience with travel, consumer technology or telecom publishers.

* Paid editorial/content partnership experience.

Experience with commercial approvals, contracts and invoices.

Technical Skills & Experience:

* SEO/GEO research: Semrush, Ahrefs, Peec.ai or similar.

* Publisher/outreach tools: CRM, outreach or project management platforms.

* Reporting: Google Sheets/Excel.

* Content: Strong writing, editing and fact-checking.

* AI: Ability to use AI tools for research and drafting while independently verifying information.

* GA4

* Google Search Console

* AI visibility/GEO tracking tools

* HubSpot/Salesforce or similar CRM

* Experience tracking publisher pipelines and commercial placements.

What comes with it

- Competitive salary package - Paid lunch (In the office) - Training and workshops - Top-of-the-class engineers to learn from and work with