Partner Marketing Manager
at Okta
Sydney, Australia, hybrid, senior, 8+ years
seen 5d ago
About the role
Partner Marketing Manager - ANZ
Sydney, Australia
Secure Every Identity, from AI to Human
Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.
This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.
The Partner Marketing Manager is a business strategic thinker, executor, and leader in Partner + Marketing initiatives, often leading complex projects, cross-functional, and broader company-wide initiatives. Deep understanding of business value propositions and better together positioning with assigned focus partners. Owns, builds and drives the strategies and plans with specific assigned focus partners / partner types. Builds and executes Partner + Marketing initiatives, campaigns or programs leveraging templates and frameworks working closely with cross-functional teams.
Experience: 8+ years of related experience in a professional role with a Bachelor’s degree; or 6+ years with a Master’s degree
What you would do
Partner Marketing Execution & Support
* Joint Campaign Planning: Collaborate with partners to design and execute joint marketing campaigns, such as webinars, events, or digital advertising.
* Asset Creation: Develop co-branded materials like whitepapers, solution briefs, and social media content
* Funding Support: Manage Market Development Funds (MDF) to financially support partner-led marketing initiatives
* Work with the regional marketing team to identify opportunities to incorporate focus partners into existing Okta-led initiatives
* Coordinate with the APJ Strategic Partner Marketing Manager on logistical tasks related to GSI and CSP partners as directed.
Relationship & Event Execution
* Serve as a primary marketing contact for a set of focus partners, assisting the APJ Partner Marketing Lead with relationship maintenance and communication
* Build and execute for key in-region events, including:
* Partner Connects and Partner Forum events in ANZ in alignment with APJ lead
* Key in region Tech Alliance events, such as: AWS Summits
* Showcasing Partner Success: Highlight partner achievements and solutions through case studies, blogs, or videos.
* Regular Communications: Ensure ongoing communications with partners, sharing product updates, new campaigns, and marketing best practices.
Demand Generation
* Collaborative Demand Generation: Work with partners to create demand-generation campaigns and events aimed at attracting and converting leads.
* Lead Sharing and Tracking: Facilitate the process for lead sharing between the company and its partners, ensuring accountability and follow-through.
Reporting
* Tracking ROI: Measure the effectiveness of partner marketing initiatives in driving pipeline, revenue, and adoption.
* Feedback Loops: Use data and partner feedback to refine strategies and improve program outcomes.
Internal Team Alignment & Planning
* Collaboration with Sales: Work closely with the partner sales team to align marketing initiatives with revenue goals.
* Integrated GTM Planning: Work closely with Marketing Pod teams to embed partner marketing strategies into global and theater level plans.
What comes with it
Okta complies with all applicable federal, state, and local pay transparency rules. For additional information about the federal requirements, click here .
Okta
The foundation for secure connections between people and technology
Okta is the leading independent provider of identity for the enterprise. The Okta Identity Cloud enables organizations to securely connect the right people to the right technologies at the right time. With over 7,000 pre-built integrations to applications and infrastructure providers, Okta customers can easily and securely use the best technologies for their business. More than 19,300 organizations, including JetBlue, Nordstrom, Slack, T-Mobile, Takeda, Teach for America, and Twilio, trust Okta to help protect the identities of their workforces and customers.
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Read from okta.com, last seen 5d ago.